Who are your best prospects?

What competitive solutions do they rely on now?

Are they satisfied or looking to change?

Where does the need exist?

Who makes the decisions?

Who contributes to decision-making?

Is your customer database up-to-date? Does it exist at all?

LeadSpark answers these questions for our clients and reports back additional critical business intelligence resulting in shortened sales cycles and more strategic alignment of your sales resources with the right customers at the right time.

Complete target account reporting drives proper sales sequencing and allows you to nurture opportunities along each step of the purchase life-cycle. LeadSpark leverages our proprietary probing and prospect dialogue methodologies with our sales force automation technology to:

• Develop in-depth contacts for your business
• Determine critical qualification metrics
• Gather prospect/company business intelligence
• Identify immediate, inter-mediate and long-term sales opportunities
• Provide target market and branding perceptions to help guide product positioning and messaging

LeadSpark's Account Profiling methodology is based on a pay for performance model, and delivers tangible value to our clients that mitigates cost and risk. Both sales and marketing teams reap tremendous benefit from the business intelligence gathered, ensuring that your business addresses key areas of pain in future sales and marketing approaches.